Poster Collection 30: Self-Promotion

Since the 1910s, Zurich's Museum für Gestaltung has produced high-quality posters to promote its exhibitions, projecting the museum's visual identity into public space. Featuring designs by both emerging designers and international masters, Self-Promotion surveys the museum's poster program, offering a brief history of Swiss graphic design in the process. With texts by Christian Brändle, Kerry William Purcell, Corinna Rösner Edited by Bettina Richter Designed by Integral Lars Müller Published by Lars Müller Publishers, 2018 Softcover, 192 pages, 323 color images, 6.5 × 9.5 inches ISBN: 978-3-03-778558-4