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The Typography Idea Book: Inspiration from 50 Masters cover

The Typography Idea Book: Inspiration from 50 Masters

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By Gail Anderson and Steven Heller This book serves as an introduction to the key elements of good typographic design. Broken into sections covering the fundamentals of typography, the book features works by acclaimed typographic designers from across the world. Each section illustrates technical points and encourages readers to try out new ideas of their own. From type transformation to abstraction, via overlapping, hand-lettering, vectorizing, novelty typefaces and puns, discover all the brilliant ideas that can be brought to your own designs. The result is an instantly accessible, jargon-free guide to typographic design using professional techniques, a worthy creative resource for longtime practitioners, those just getting started in graphic design, and both teachers and students looking for fresh inspiration. Designed by Alexandre Coco Cover design by Pentagram Published by Laurence King Publishing, 2016 Softcover, 128 pages, full color, 6.2 × 8.6 inches ISBN: 978-1-78067-849-8
Publisher
Curated
ISBN-13
9781780678498
Subjects
PublicationGraphic DesignTypography

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