Advertising Outdoors: Watch This Space!
David Bernstein • Phaidon • ISBN-13 978-0714843865
Advertising Outdoors: Watch This Space!
ISBN-10: 0714843865 · ISBN-13: 978-0714843865 · 2004 · 1st Edition
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Completeness 45
Cover quality: low resolution
Description
Outdoor advertising is one of the oldest and purest forms of communication. Until now, however, it has remained largely undocumented. Advertising Outdoors looks at the creative ingenuity of art directors and copywriters who devise the artwork and ideas for outdoor advertising, to explore how their artistic input drives an industry that supplies large-scale frames, billboards, transit shelters, bus sides, taxis, airships and many other locations.
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