Brand Seduction: How Neuroscience Can Help Marketers Build Memorable Brands
Daryl Weber • Rizzoli • ISBN 9781632650139
Brand Seduction: How Neuroscience Can Help Marketers Build Memorable Brands
Daryl Weber • Rizzoli • ISBN-13 9781632650139
ISBN-10 Not provided • 2016
Canonical book record
ISBN 9781632650139 • Completeness 48
Cover quality: low resolution
Description
Daryl Weber explores the intersection of cognitive science and consumer behavior to explain how brands achieve lasting impact in the human mind. By examining the subconscious drivers of brand loyalty, the book provides a framework for understanding how sensory experiences and emotional triggers shape long-term brand perception and market success.
Book metadata
Catalog notes
Cultural context
Community signals
Have: 12 • Like: 0 • Avg Rating: 0.0 / 5 • Ratings: 0
Estimated value
Low
$-
Fair
$-
High
$-
Community comments
0 likes • 0 comments
Log in to like this book and join the discussion.
Loading comments…
Editions and similar books
This page is the canonical hub for edition variants, ISBN mapping, and recommendation bridges.
History of the Rosicrucian Societies in Anglia
Trying Not to Try: Ancient China, Modern Science, and the Power of Spontaneity
Grit: The Power of Passion and Perseverance
Thinking Big: How the Evolution of Social Life Shaped the Human Mind
, ,
A Little History of Psychology
The First Idea: How Symbols, Language, and Intelligence Evolved from Our Primate Ancestors to Modern Humans
The Secret of Our Success: How Culture Is Driving Human Evolution, Domesticating Our Species, and Making Us Smarter
Rethinking Language, Mind, and Meaning
Suggest catalog improvements
Log in to submit metadata updates for this book.