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Designing Brand Identity: An Essential Guide for the Whole Branding Team

• Curated • ISBN 9781118980828

Designing Brand Identity: An Essential Guide for the Whole Branding Team cover

Designing Brand Identity: An Essential Guide for the Whole Branding Team

• Curated • ISBN-13 9781118980828

ISBN-10 Not provided • 2018

Canonical book record

ISBN 9781118980828 • Completeness 48

Cover quality: good

Description

By Alina Wheeler Whether you're the project manager for your company's rebrand, or you need to educate your staff or your students about brand fundamentals, Designing Brand Identity is the quintessential resource. From research to brand strategy to design execution, launch, and governance, Designing Brand Identity is a compendium of tools for branding success and best practices for inspiration.

Book metadata

Publisher: Curated
2018
Pages: 336

Catalog notes

Contributor: Alina Wheeler Whether you're the project manager for your company's rebrandContributor: or you need to educate your staff or your stDesigner: Jon Bjornson Published by Wiley

Cultural context

Category: BusinessCategory: Corporate BrandingCategory: Design ManagementCategory: Graphic DesignCategory: Marketing CommunicationsCategory: PublicationCategory: Strategic Design

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Have: 12 • Like: 0 • Avg Rating: 2.9 / 5 • Ratings: 86

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