The Magic of Things
• ISBN 9783037782583
The Magic of Things
• ISBN-13 9783037782583
ISBN-10 Not provided • 2012
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ISBN 9783037782583 • Completeness 43
Cover quality: low resolution
Description
The sensual presence of everyday objects in Swiss product postersThe Magic of Things explores a former advertising strategy of Swiss product posters in which banal, everyday objectsbutter, a sewing machine, or shoesare presented as desirable objects enticing us to buy. Free from any further contextualization, the objects acquire a sensual presence and magical aura.
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