Advertising Next
Tom Himpe • Thames & Hudson • ISBN 9780500514160
Advertising Next
Tom Himpe • Thames & Hudson • ISBN-13 9780500514160
ISBN-10 Not provided
Canonical book record
ISBN 9780500514160 • Completeness 48
Cover quality: good
Description
Almost overnight the digital revolution has turned the rules of branding on their head. What matters now is not size, but attitude: flexible, agile, transparent in actions, global in mindset. The campaigns in this book enable small companies to think big ?
Book metadata
Publisher: Thames & Hudson
Catalog notes
Contributor: Tom Himpe
Cultural context
Category: Advertising DesignCategory: Brand StrategyCategory: Contemporary Visual CultureCategory: Digital Media StudiesCategory: Graphic DesignCategory: Marketing CommunicationsCategory: Digital MarketingCategory: Advertising Strategy
Community signals
Have: 12 • Like: 0 • Avg Rating: 2.0 / 5 • Ratings: 6
Estimated value
Low
$-
Fair
$-
High
$-
Community comments
0 likes • 0 comments
Log in to like this book and join the discussion.
Loading comments…
Editions and similar books
This page is the canonical hub for edition variants, ISBN mapping, and recommendation bridges.
Nice to Meet You: Visual Greetings from Business Cards
Monocle Travel Guide to New York: The Monocle Travel Guide Series
Newsjacking
The Education of a Design Writer
Some Definitions, Some Thoughts, Some Assertions: Radical Softness as a Boundless Form of Resistance
Le Gamin
Typoholic Material Types in Design
Jochen Gerner Oiseaux Real And Imaginary Chromatic Inventory Afterword French Only
Suggest catalog improvements
Log in to submit metadata updates for this book.