Decoding Logos: From Logo Design to Branding

Decoding Logos: From Logo Design to Branding

Wang Shaoqiang • Hoaki Books SL

ISBN-10: 8419220000 · ISBN-13: 978‑8419220004 · 2023

Live offer for this book: 7 live copies of this book from $29.93 (as of 2026-09-07).

Dimensions: 7.8 × 13.2 × 1.1 in

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Completeness 58

Cover quality: good

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Decoding Logos by Wang Shaoqiang Estimated delivery 3-12 business days Format Paperback Condition Brand New Description Decoding Logos focuses on how logo and branding come into being and uncovers the design stories behind logo development Publisher Description Decoding Logos focuses on how logo and branding come into being and uncovers the design stories behind logo development Logos are becoming increasingly simple, to the point where you might wonder just how much simpler they can get. A subtle tweak to a logotype is starting to feel like too much design. The appeal of a simple logo is that it feels more honest. This compelling book takes the reader on a journey showing how each logo has come into being and the process revealing best practices for extending a logo into a complete brand identity system. Using client case studies from renowned designers, this is a must-have book for any graphic designer, student or logo fanatic in a fully revised, updated edition containing interviews with graphic designers in which they share their creative processes and thoughts on how a successful logo should be developed. AUTHOR: Wang Shaoqiang is a renowned artist and publisher. He is also a professor and doctoral supervisor at the Chinese National Academy of Arts (Beijing), a professor and master's supervisor at the Guangzhou Academy of Fine Arts, and a doctoral supervisor at the Faculty of Arts and Humanities of the Macau University of Science and Technology. Specialising in art creation, editing and publishing books about design and lifestyle, he is the founder and the chief editor of the magazine Design 360° and Asia Pacific Design. He has been invited to lecture at various universities and design schools and is a jury panel member of the most prestigious art and design award in China. Details ISBN 8419220000 ISBN-13 9788419220004 Title Decoding Logos Author Wang Shaoqiang Format Paperback Year 2023 Pages 260 Publisher Hoaki GE_Item_ID:174979203; About Us Grand Eagle Retail is the ideal place for all your shopping needs! Shipping & Delivery Times Shipping is FREE to any address in USA. Please view eBay estimated delivery times at the top of the listing. Deliveries are made by either USPS or Courier. We are unable to deliver faster than stated. International deliveries will take 1-6 weeks. NOTE: We are unable to offer combined shipping for multiple items purchased. This is because our items are shipped from different locations. Returns If you wish to return an item, please consult our Returns Policy as below: Please contact Customer Services and request "Return Authorisation" before you send your item back to us. Unauthorised returns will not be accepted. Returns must be postmarked within 4 business days of authorisation and must be in resellable condition. Returns are shipped at the customer's risk. We cannot take responsibility for items which are lost or damaged in transit. For purchases where a shipping charge was paid, there will be no refund of the original shipping charge. Additional Questions If you have any questions please feel free to Contact Us.

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