The Trend Forecaster's Handbook
• LKP Quercus • ISBN 9781786273840
The Trend Forecaster's Handbook
• LKP Quercus • ISBN-13 9781786273840
ISBN-10 Not provided • 2019
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ISBN 9781786273840 • Completeness 48
Cover quality: low resolution
Description
The Trend Forecaster's Handbook is a sharp, highly visual textbook and teaching aid for students and tutors keen to know more about the world of trends, trend forecasting and consumer-insight techniques. This 'how to' book provides the skills to understand and track trends and use them to inform their research, design and product development.
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